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How to Get Softer Prints with Heat Transfers
How to Get Softer Prints with Heat Transfers

Contents1 Plan your design with hand feel in mind2 Use hot-split transfers3 Stretch and repress your finished garment Heat transfers provide a great alternative to a traditional print run in any screen printing shop. They allow printers to create smaller batches of customized apparel for customers, when it might be cost-prohibitive to fire up the […]

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Promoting Your Prints
Promoting Your Prints: 3 Creative Ways to Market Your Screen Printing Business

Contents1 1. Put together a sample pack2 2. Sponsor a local event3 3. Run a contest To achieve any measure of financial success as a screen printer, you have to put maximum effort into marketing your business. So you’ve got a user- and search engine-friendly website, active social media channels, a content marketing strategy and some local […]

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Overcoming Obstacles to Achieve Softer
Overcoming Obstacles to Achieve Softer Screen Prints on Dark Garments

Contents1 Use your design to your advantage2 Use discharge inks3 Use a higher mesh count screen4 Use a properly tensioned screen5 Skip the underbase These days, your screen print has to do more than look good; it has to feel good, too. With a few possible exceptions, such as athletic jerseys, consumers want a soft hand […]

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Helpful Tips for Avoiding Jagged
Helpful Tips for Avoiding Jagged or Blurry Edges in Your Screen Prints

Contents1 Sawtoothing: Eliminating jagged edges2 Smudged or blurry edges: Creating a clear stencil line Jagged, blurry or fuzzy edges on screen prints can render products unsellable. If the edges of your screen prints aren’t clear and crisp, there could be several issues at work. Here are some ways you can prevent rough edges on your […]

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Typography and Font
Typography and Font Tips for Sharp Looking Screen Prints

Contents1 Choosing your typeface and font2 Mixing your typeface and fonts3 Adjusting your typeface4 Improving your typography skills We’ve all seen typography fails: Ads or shirts whose lettering just doesn’t work. That could mean the spacing between letters makes the words hard to read, or easily misread; that the typeface and design don’t quite fit […]

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How Proper Training
How Proper Training Can Bring Out the Best in Your Screen Printing

Contents1 Step 1: Outline responsibilities2 Step 2: Provide new employee orientation3 Step 3: Address weaknesses4 Step 4: Cross train5 Step 5: Plan for continuing education Are you equipping your employees to be the best at their jobs that they can be? Do they understand how their role fits into the overall operation of your screen […]

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Growing Your Screen Printing Business
Growing Your Screen Printing Business Through Word-of-Mouth Advertising and Referrals

Contents1 Make your business worthy of referrals2 Ask3 Seek out the referrals you want4 Give referrals yourself5 Express your gratitude6 Never stop seeking referrals Advertising and marketing are expensive and time consuming. Of course, they’re necessary for helping your business to grow and flourish. But what if there was a way for you to advertise […]

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A Garment Decorator's Guide to Women's Styles
A Garment Decorator’s Guide to Women’s Styles

Contents1 Finding the Right Fit2 Staying in Style3 Appealing Fabric Choices4 A Diverse Color Palette For decades, wholesale garments were mostly a one-size-fits all proposition, with garments cut to fit men, and women left wearing baggy, oversized and ill-fitting garments. That changed, and for years, women’s garments were smaller (and often extremely fitted) versions of […]

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How to Grow Your
How to Grow Your Screen Printing Business Through Networking

Contents1 Step 1: Choose the right networking groups and events for you2 Step 2: Have a plan3 Step 3: Stay approachable4 Step 4: Share, don’t sell5 Step 5: Be memorable6 Step 6: Follow up7 Step 7: Be patient What determines the success of your screen printing business? You might say it’s the ability to turn out […]

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4 Costly Heat Transfer Mistakes to Avoid
4 Costly Heat Transfer Mistakes to Avoid

Contents1 1. Misplaced, crooked or backward heat transfers2 2. Prints that peel or wash away3 3. Scorched substrates4 4. Dye migration Heat presses are great tools to use to quickly and easily apply designs to apparel, accessories, mugs and other promotional items. As easy as the process is, there’s still a learning curve involved in applying heat […]

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Rookie Mistakes
Rookie Mistakes: The Top 5 Errors Beginning Screen Printers Make

Contents1 1. Not taking the time to fine-tune your skills2 2. Following the manufacturer’s instructions without further testing3 3. Always using the same equipment and tools4 4. Ignoring screen printing best practices5 5. Not networking with other screen printers When you take up screen printing, you realize just how many factors go into creating great […]

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The Art of Screen Printing Gig Posters
The Art of Screen Printing Gig Posters

Contents1 Designing a Classic Gig Poster2 Tips for Screen Printing Posters When it comes to gig posters, what started as a simple way of advertising concerts has become an art form all its own. Modern gig posters are just as likely to be found hanging in a gallery or exhibition as they are to be found […]

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